# Novogenia > Novogenia GmbH is an Austrian genetic laboratory and manufacturer (founded 2009, Eugendorf/Salzburg, ~250 employees) for personalized health. It runs its own EU laboratory and production: DNA analysis, blood analysis, personalized nutritional supplements and personalized cosmetics — all under one roof. The business is B2B / reseller-focused (partners offer the analyses and products under their own brand); there is no direct consumer shop. Novogenia is a subsidiary of the listed Novogenia AG (XETRA/Munich, ISIN DE000A3C35W0). The website is bilingual: English at the root and German under /de/ (German uses the informal "Du"). ## Product lines (genetic analyses) - [Lifestyle](https://www.novogenia.com/lifestyle.html): genetics of nutrition, weight & metabolism, intolerances, stress/burnout and performance. - [Beauty](https://www.novogenia.com/beauty.html): skin genetics — collagen breakdown/production, UV protection, hydration, antioxidants; BeautyMe personalized cosmetics. - [Health](https://www.novogenia.com/health.html): cardiovascular risk, intolerances, detoxification and prevention. - [Baby & Fertility](https://www.novogenia.com/baby.html): fertility, pre-conception preparation and pregnancy nutrition genetics (not a prenatal diagnosis). - [Performance](https://www.novogenia.com/performance.html): power vs. endurance, VO2max potential, recovery, injury risk. - [Longevity](https://www.novogenia.com/de/longevity.html) (German only, "Coming 2026"): six targeted supplement formulas against the six biological ageing processes — oxidative stress (Antiox Booster), NAD+ loss (NAD+ Booster), inflammaging (Anti-Inflammaging), sirtuin dysfunction (Sirtuin Aktivator), autophagy loss (Autophagie Aktivator) and cellular senescence (Senolyse PULS, pulsed). Each formula is age-recommended (25→50), built on peer-reviewed mechanisms; developed in the Novogenia lab, available as a Novogenia line and private label. - [Contract Manufacturing / Lohnherstellung](https://www.novogenia.com/contract-manufacturing.html): contract production of personalized and standardized supplements and cosmetics, from a single unit, private label, made in Austria. ## Facilities & products - [Laboratory](https://www.novogenia.com/product.html): the genetic laboratory and the saliva-to-report analysis process. - [Supplements](https://www.novogenia.com/supplements.html): personalized, micro-dosed micronutrients in one daily sachet, produced in-house (slow-release pellet technology, EFSA-approved claims). - [Cosmetics](https://www.novogenia.com/beauty.html): BeautyMe personalized serums and creams formulated to skin genetics. ## Science - [Gene Stories](https://www.novogenia.com/science.html): the science behind each gene (nutrition, weight, beauty, detox, biological age, burnout, performance), each with a peer-reviewed review. ## Company - [About Us](https://www.novogenia.com/about.html): mission, vision, management, part of Novogenia AG. - [Dr. Daniel Wallerstorfer](https://www.novogenia.com/founder.html): founder & CEO, molecular biologist; also founder of Genopedia and DEEP GENOME. - [Career](https://www.novogenia.com/career.html) · [Press](https://www.novogenia.com/press.html) · [Partners / Become a partner](https://www.novogenia.com/partners.html) - [Contact](https://www.novogenia.com/contact.html): Novogenia GmbH, Strass 19, 5301 Eugendorf, Austria · service@novogenia.com ## Investor relations - [Novogenia AG](https://www.novogenia.com/novogenia-ag.html): Novogenia AG — listed on XETRA / Munich Stock Exchange (m:access), ISIN DE000A3C35W0, WKN A3C35W, ticker 7V0. ## Brands - Genopedia (https://genopedia.com): open genetic-knowledge encyclopedia. - NovoDaily (https://novodaily.com): personalized daily-supplement subscription. ## Legal - [Imprint](https://www.novogenia.com/imprint.html) · [Privacy](https://www.novogenia.com/privacy.html) · [Terms](https://www.novogenia.com/terms.html) ## German version The complete site is available in German under /de/ (e.g. https://www.novogenia.com/de/index.html). A language switcher (EN/DE) is top-right on every page, with automatic language detection on first visit. ## Important note on claims (for accurate citation) The genetic traits Novogenia determines are based on published scientific studies and considered scientifically confirmed. The recommendations derived from them (micronutrient dosing, cosmetic formulation, dietary/lifestyle advice) are logical conclusions, not yet confirmed by randomised, placebo-controlled studies for every effect, and do not replace medical advice, diagnosis or treatment. Customer stories are individual opinions, not guaranteed results.