✨ 🏷️ White-label personalized supplements & cosmetics from your genetic data — produced in our own EU lab.
🏷️ White Label · Supplements & Cosmetics

White-label personalized supplements & cosmetics from genetic data — your brand, our lab.

You want to launch personalized supplements and personalized cosmetics under your own brand — built on genetic data, produced by one European partner? Novogenia makes both. We translate genetic markers into individual micronutrient formulations and into personalized skincare, then manufacture the finished products in our own, certified EU lab — as white-label products under your brand. You keep the brand and the customer relationship; we deliver private-label supplements and cosmetics from a single source.

Discuss your white-label range →
White-label personalized supplements and cosmetics from genetic data.
🏷️ White label under your brand💊 Personalized supplements✨ Personalized cosmetics🔬 Our own EU lab in Salzburg🧬 Genetic lab since 2009
Two product worlds, one partner

Supplements and cosmetics under your own brand.

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Built on genetic data

Genetic or DNA data you already hold — or that we generate in our lab — is interpreted against the relevant markers for both nutrition and skin.

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Personalized supplements

Each genetic profile becomes an individual micronutrient formula — the right form and dose per person, produced as a white-label private-label DNA supplement.

Personalized cosmetics

The same genetic insight feeds personalized skincare — white-label DNA skincare formulated and produced in our own EU cosmetics line.

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Slow-release Microtransporter

For supplements, active ingredients can be delivered in our Microtransporter slow-release pellets for fast, slow or 50:50 release.

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Your brand on everything

Formula, packaging and fulfillment for both product types carry your brand — Novogenia stays invisible in the background.

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One source, one range

Supplements and cosmetics come from a single EU partner, so you build a coherent own-brand personalized range instead of juggling suppliers.

Why Novogenia

Why brands build their range with us.

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A real genetic lab, not a reseller

We have run our own certified EU genetic lab since 2009 and developed more than 30 genetic tests — the science behind both products is ours, not outsourced.

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Nutrigenetics and skin know-how

We map genetic markers to concrete recommendations for micronutrients and for skin — the basis for both custom nutraceutical white label and DNA skincare.

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Both products, one partner

Interpretation, formulation, manufacturing, packaging and fulfillment for supplements and cosmetics come from a single source instead of many suppliers.

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Made in Austria · EU standard

Production to EU requirements in Salzburg — a trust argument you can pass straight to your end customers on both product lines.

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Your brand stays yours

You keep ownership of the brand and the customer relationship. We are your private-label production partner, not a competitor for your audience.

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Scales with you

From a first pilot product to a full personalized supplement-and-cosmetics range, we grow with you as a long-term manufacturing partner.

White-label personalized cosmetics from genetic data, made in our own EU lab.
Your brand, our production

One partner for supplements and cosmetics.

Most brands have to stitch a personalized range together from separate suppliers — one for private label DNA supplements, another for skincare. Novogenia does both from a single certified EU lab. We turn genetic data into white-label personalized supplements and white-label personalized cosmetics, formulate and manufacture them under your brand, and hand you a coherent own-brand range of private label nutrigenetic products. You keep the brand, the data and the customer; we stay in the background.

Build your own-brand range →
How it works

From genetic data to a finished white-label range.

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You share the scopeTell us which genetic data you hold and whether you want personalized supplements, personalized cosmetics or both under your brand.
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Genetic interpretationWe map the relevant markers to nutrigenetic and skin recommendations using our validated rule set from 30+ genetic tests.
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Personalized formulationEach profile becomes an individual micronutrient formula and, where wanted, a personalized skincare formulation — per person.
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Branding & formatPackaging, dosage format and, for supplements, Microtransporter slow-release are set up in your brand's design.
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Production in our EU labWe manufacture the finished supplements and cosmetics in Salzburg — from small batches up, to EU standard.
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Fulfillment & reorderWe ship under your brand and support recurring subscriptions, turning genetic data into a lasting own-brand product line.
Knowledge & Guide

White-label personalized products — the complete overview.

What "white-label personalized supplements and cosmetics" means

A white-label — or private-label — arrangement lets you sell a finished product under your own brand while a specialized partner develops and manufactures it in the background. When that product is personalized from genetic data, the partner also has to interpret DNA markers and turn them into an individual formula. Novogenia does both, for two product worlds at once: white-label personalized supplements and white-label personalized cosmetics. You bring the brand and, if you have it, the data; we contribute the genetic interpretation, the formulation and the manufacturing.

The result is a coherent own-brand range from one source. Instead of contracting a supplement manufacturer, a cosmetics lab and a genetics provider separately, you plug into a single certified EU infrastructure that already links genetics to concrete products — and bring personalized supplements and skincare to market under your brand far faster.

Who this is for

This service fits brands and platforms that want to own a personalized range without building a lab: DNA-testing companies extending into products, health and beauty brands adding own-brand personalized products from genetic data, longevity and wellness platforms, and retailers that want custom nutraceutical white label and white-label DNA skincare under one roof. If you have an audience and a brand, we supply the products behind it.

Two product types, one genetic basis

The same genetic insight can power both categories. For supplements, we translate markers into individual micronutrient needs — which nutrients a person likely needs more of and in which form. For cosmetics, genetic information feeds personalized skincare formulations. Building both on one interpretation layer keeps your range consistent and lets a single genetic profile drive several private label nutrigenetic products at once.

Raw data or fresh sample — both work

You do not have to re-test everyone. Where you already hold usable genetic data, we can interpret it directly and move straight to formulation. Where a fresh analysis is needed, we supply branded saliva collection kits and run the genotyping in our own lab. Both paths end in the same place: finished, personalized supplements and cosmetics produced under your brand.

Personalized manufacturing in our own EU lab

Personalization only matters if production can deliver a different formula per person. Novogenia manufactures in its own certified EU lab in Salzburg, from small batches up, so individualized supplement and cosmetic formulations are practical rather than theoretical. For supplements, active ingredients can be delivered through our Microtransporter slow-release technology, which releases nutrients in fast, slow or 50:50 profiles. Everything is produced to EU standard — Made in Austria — a strong trust signal to pass on to your end customers.

Your brand stays in front

The entire chain runs as a private-label solution. Formula, packaging, inserts and fulfillment for both supplements and cosmetics carry your brand; Novogenia never appears to the outside. You own the brand and the customer relationship, and we act purely as the production partner in the background — never as a competitor for your audience.

From single product to a full range

Starting with one white-label personalized supplement or one skincare product is easy, and the same infrastructure lets you extend into a complete range over time. Because supplements are consumed and reordered, an own-brand personalized line supports recurring, subscription-friendly revenue. We support fulfillment and reorders so genetic data becomes a lasting own-brand business rather than a one-time launch.

Related solutions

Depending on your starting point, you may also want to look at personalized supplements from DNA data, personalized cosmetics from genetic data or turning genetic data into supplements. To discuss your specific white-label range, get in touch with our team or ask our AI assistant.

Frequently asked questions

White-label personalized products — briefly explained.

Can you produce both personalized supplements and cosmetics under our brand?
Yes. Novogenia formulates and manufactures both personalized supplements and personalized cosmetics based on genetic data — both as white-label products under your own brand, from a single certified EU lab.
What does white-label mean in this case?
Formulation, production, packaging and fulfillment all run under your brand as a private-label solution. Novogenia stays invisible in the background, and you keep the brand and the customer relationship.
Can you use genetic data we already have?
Yes. We can work from genetic or DNA data you already hold, or supply branded saliva collection kits and run the analysis in our own lab. Either way we translate the markers into personalized supplement and cosmetic formulations.
Is the slow-release Microtransporter used for cosmetics too?
The Microtransporter slow-release technology is used for supplements, with fast, slow or 50:50 release profiles. Personalized cosmetics are formulated separately in our own EU cosmetics production.
Where are the products manufactured?
In our own, certified EU lab in Salzburg, Austria — Made in Austria and to EU standard, from small batches up, for both personalized supplements and cosmetics.
Do we keep ownership of our brand and customers?
Yes. The products are made under your brand and Novogenia stays in the background as your production partner, never as a competitor for your audience.

Your brand. Our supplements and cosmetics.

Tell us which genetic data you hold and whether you want personalized supplements, cosmetics or both — we'll come back with a concept for interpretation, formulation and manufacturing under your brand. Or ask our AI assistant directly, around the clock.

Discuss your white-label range →