Looking for a scientific partner to take your nutrition consulting to the next level? Novogenia gives you DNA analyses, personalized supplements and finished products — as white-label under your own brand. All from our own EU lab in Salzburg, Made in Austria, starting from small batch.
Nutrigenetic tests that reveal how your clients respond to nutrients, fats and carbohydrates — the ideal basis for individual nutrition plans.
Tailor-made micronutrient blends for your practice — matched to each client's analysis results and nutrition goals.
DNA tests and supplements under your own brand — with your logo, label and packaging, ready for your clients.
You bring the idea or desired formulation, we develop and produce it — from the nutrigenetic analysis to the finished supplement.
Proven supplements and analyses you can integrate into your nutrition practice and resell right away.
A scientific foundation from a certified genetic lab — so your recommendations are measurable and well-founded.
DNA analyses from our own genetic lab — the scientific basis to set your nutrition practice apart from the competition.
White-label solution for DNA tests and supplements — your clients see only you, not the manufacturer behind the scenes.
Low minimum quantities for your practice — start small and scale up as your client base grows.
Production in our own EU lab without middlemen — premium quality at an honest price for your practice.
Development and production in our certified lab in Salzburg — verified quality to EU standards.
An experienced genetic-lab partner who supports you from the first idea to the finished product for your nutrition practice.
Everyone metabolizes nutrients differently. With our DNA analyses you can see how your clients respond to fats, carbohydrates and individual micronutrients — and derive precise nutrition recommendations from that. Combined with personalized supplements under your own brand, your nutrition practice becomes measurably more individual and more valuable.
Discuss nutrigenetics →Classic nutrition consulting works with general reference values and average recommendations. But everyone metabolizes nutrients differently — and that is genetically determined. This is exactly where nutrigenetics comes in: a DNA analysis shows how your clients respond to fats, carbohydrates, vitamins and minerals. That lets you build nutrition plans that truly fit each person's predisposition — instead of guessing or relying on generic tables. For your practice this means a clear unique selling point and scientifically grounded advice that wins your clients over and visibly improves their results. Once someone understands that their own genetics help determine which diet works, they are happy to come back.
After the analysis comes the implementation. With personalized supplements you give your clients exactly the micronutrients that sensibly complement their diet — no more and no less. Novogenia produces these tailor-made blends in our own EU lab, matched to the DNA result and the individual nutrition goal. This turns pure consulting into a complete offering: analysis, recommendation and product from a single source. It noticeably strengthens client loyalty and creates an additional, recurring revenue stream for your nutrition practice. Instead of sending your clients to a third-party online shop, the value stays within your practice.
Your clients should trust you — not an unfamiliar manufacturer. That's why we offer all products as white-label: DNA tests and supplements appear under your logo, your label and your packaging. Novogenia stays in the background as the producer and never appears to the outside. So with every product sold you build your own brand, instead of promoting someone else's. That's the decisive difference between simple reselling and a genuine white-label solution for nutritionists. Your brand becomes the hallmark of your expertise and accompanies your clients all the way home.
You decide how deep you want to go. First: finished products to resell — proven DNA analyses and supplements, ready to use with no lead time. Second: white-label under your brand — the same high-quality products, but with your branding and packaging. Third: your own product idea — you bring the concept or desired formulation, we develop and produce it for you. All three paths start with a no-obligation conversation and can be combined flexibly, depending on how your practice develops. So you don't have to commit from the start — you can grow step by step.
Many manufacturers demand high minimum quantities and force you to take large batches. Thanks to modern technology, Novogenia produces from small batch — ideal for nutritionists who want to test first. You start with a small batch, gain experience with your clients, and only scale up once demand is there. That protects your cash flow and significantly lowers the risk of building your own product line. Especially when entering the market, this flexibility is decisive, because you don't have to finance dead stock and can adjust your range at any time.
Production in Austria is more than a seal. Made in Austria stands for strict EU requirements, tested raw materials and complete traceability — a strong argument for trust with your clients. Novogenia has been developing and producing in its own certified genetic lab in Salzburg since 2009. From this combination of science and production comes a partner that doesn't just fill bottles but truly masters nutrigenetics. Short distances between analysis and production also mean more control, consistent quality and fair prices, because no middlemen take a cut.
The combination of DNA analysis and personalized supplements makes your nutrition practice not only more scientific but also more attractive commercially. You no longer just sell your time — you offer a complete program of testing, consulting and matching products. That increases the value of every consultation, improves your clients' results and creates a recurring revenue stream through repeat orders. At the same time you strengthen your position as a knowledgeable point of contact for individual nutrition — an advantage that generic advice without a genetic basis simply can't offer.
When choosing, look for three things: an in-house lab instead of outsourced production, genuine scientific expertise in DNA analysis, and the ability to start from small batch under your own brand. Novogenia combines all three under one roof. If you want to expand your nutrition practice with personalized supplements and nutrigenetics and clearly stand out from the competition, you're in the right place. Request your no-obligation quote now, or ask our AI assistant directly — it gives you an initial assessment around the clock.
Tell us about your practice — we'll get back to you with a concept, volume tiers and pricing for DNA analyses and personalized supplements under your brand. Or ask our AI assistant directly, around the clock.